This client, who took over this restaurant and changed its name, asked for something simple, down-to-earth, but modern, with a hint of humor. I created several “seasonal” versions of this primary color palette, for use in social media and on menus, which they print themselves.
They also requested that I train them to do as much of the future design and printing work themselves, so I’ve consulted with them on several occasions. I designed the menu and wine list, then showed the client how to open this in InDesign and add the text as their menus change. The gift certificate was also designed so that the client can print them as needed.
I redesigned their website to make it easier and faster for them to make their own changes and updates (although, as of this writing in June 2018, I am still writing most of the copy for the site, as well as updating the page header graphics).
And of course, I also created a similar graphic style to use in their social media, starting with their Facebook page: